Without the properly engaged workforce, your company’s future in the digital landscape can be seriously compromised. Here is how to avoid that.

Effective digital transformation is all about mixing ideas, technologies, budget, people, and culture in one plan: To leverage current and future available digital frameworks, such as colocation, in order to establish growth, to innovate, to overtake competition, to secure existing revenue streams, and to create new ones.  

Here is the problem 

Do all the above seem like a huge challenge? Well, they can be.  

As described in Gallup’s 2017 State of the Global Workplace report, employee engagement currently is very low (about 15%). It is clear that people who are not willing to carry out what it takes to drive success in the future can stall your organization’s digital transformation and future success.  

Here is the solution 

The idea behind the success of your company’s digital transformation are people who feel that their input does matter as they have the autonomy to leverage technology and newly added resources to develop and implement new ideas.  

It all comes down to work practices and leadership behavior empowering employees to provide input and to challenge ideas. 

How can this be achieved? Check out these interesting tips: 

1. Keep people involved in decision making 

Effective leaders encourage participation in decision-making. When it comes down to digital initiatives, in particular, this is even more necessary. A first-hand view by everyone will enrich the input in the decision-making process and empower outcomes on strategy and development steps to be taken.  

2. Explain effectively what the transformation is all about 

Leaders who communicate effectively are leaders well-appreciated. In order to engage personnel, leaders have to explain what the digital transformation is all about. Use the classic formula, to define everything “What is this all about and what are the benefits”, “Why you are doing it”, “How you will do it”, “When is the right time to do it”, “Who will benefit first-hand, who can benefit second-hand”. This is the only way to make digital transformation compelling, relevant, and a complete priority to all. 

3. Embed a “learning as you go” culture

Digital transformation is a marathon, not a sprint. It takes time, effort, money, and it includes plenty of pitfalls. So even if all the above are done right at the beginning, people may start to feel disengaged at some point during the process. Small failures may even derail all your efforts up to that point. 

To that, leaders have to create an experimentation and learning “as you go” culture, which will keep employees engaged, help them remain curious, and help them realize that this can even be a career-long opportunity for self-development and innovation.  

Before closing, think of colocation as part of your digital transformation strategy. It is something your Business and IT executives usually are not necessarily familiar with. Yet, they know that colocation is strongly attached to the future of any business in the digital field. 

Those who “see” a bright future for themselves will actually enjoy the process of discovery and learning what it takes to make colocation part of your business.  

Find out more about this issue by contacting our team at Lamda Hellix.