LAMDA HELLIX, the leading provider of quality data center services in South Eastern Europe, unveiled today its new brand identity. The new brand logo signals the beginning of a new, dynamic cycle for LAMDA HELLIX, who recently celebrated 10 years of successful operations within the European markets.

LAMDA HELLIX began its brand identity renewal by updating its corporate logo, which was redesigned to emphasize the company’s customer-centric approach. The new design marks the stability and reliability offered by LAMDA HELLIX to its customers, while the blue color highlights its Hellenic background and European orientation. The red color in the middle symbolizes LAMDA HELLIX’s customers, who are at the center of its services, while the evolutionary meander line implies the company’s successful advancement and the robustness of its infrastructure, processes and expertise used for its services.

LAMDA HELLIX’s CEO, Apostolos Kakkos, commented: “We have maintained a steady route and crystal clear goals. Within a 10-year period, our customers have always been our absolute priority and providing world-class services has been our main focus. We have grown and changed, but these goals remain at the center of our operations. We are in for new challenges in the international markets; our new brand logo marks precisely the spirit of renewal and entrepreneurial optimism.”

The new brand logo is already in place and used by the company. In later stages, LAMDA HELLIX will update its communication and sales material.